Telus

As Senior Producer on Telus, I led the execution of 360° campaigns and evergreen content to support new technology rollouts and brand initiatives.

To launch Telus’s 4K HDR offering, we brought viewers under the sea—where vibrant colors and motion showcased the technology at its best. The spot combined live-action footage shot underwater with stunt divers and a specialized crew, with CGI-created environments. The spot aired nationally on broadcast TV across Canada.

For the launch of Pure Fibre internet, we featured Telus’s brand spokesperson, Danny. Through witty scripts and comedic performances, the campaign showed how families could enjoy seamless streaming and stay connected under one roof.